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BenQ SW270C PhotoVue 27 Inch QHD 1440P IPS Photo Editing Monitor | HDR, 99% Adobe RGB, sRGB, REC 709 | AQcolor Technology for Accurate Reproduction, Black
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Fellowes Powershred 225i 100% Jam Proof 20-Sheet Strip-Cut Shredder (3322001)
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Fellowes 9C4 9-Sheet Powershred Cross-Cut Deskside Paper Shredder
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LG 34WP60C-B 34-Inch 21:9 Curved UltraWide QHD (3440×1440) VA Display with sRGB 99% Color Gamut and HDR 10, AMD FreeSync Premium and 3-Side Virtually Borderless Screen
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ViewSonic VG2755-2K 27 Inch IPS 1440p Monitor with USB 3.1 Type C HDMI DisplayPort and 40 Degree Tilt Ergonomics for Home and Office,Black
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HP Pavilion 15.6″ Touchscreen Laptop – AMD Ryzen 7 5825U – 1080p – Windows 11 Notebook 15-eh2085cl 16GB RAM 512GB SSD
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LG 34GP83A-B 34 Inch 21: 9 UltraGear Curved QHD (3440 x 1440) 1ms Nano IPS Gaming Monitor with 160Hz and G-SYNC Compatibility – Black (34GP83A-B)
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SAMSUNG UR59 Series 32-Inch 4K UHD (3840×2160) Computer Monitor, Curved, HDMI, Display Port, 3-Sided Border-Less, Eye Saver Mode (LU32R591CWNXZA) + Wacky Jacky Cleaning Cloth
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Fellowes Plastic Comb Binding Spines, 1 Inch Diameter, Black, 200 Sheets, 50 Pack (52328)
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Fellowes Thermal Laminating Pouches, ImageLast, Jam Free, Letter Size, 5 Mil, 200 Pack (5245301)
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Fellowes AeraMax 90 Air Purifier for Mold, Odors, Dust, Smoke, Allergens and Germs with True HEPA Filter and 4-Stage Purification, Small Room 100-200 sq. ft., Black
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Dell Inspiron 15.6″ FHD Touchscreen Business Laptop, Core i7-1165G7 Up to 4.7GHz, Windows 11 Pro, 32GB RAM, 1TB SSD, 1TB HDD, SD Card Reader, HDMI, WiFi, Bluetooth, Black
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Powershred LX10C 12-Sheet Cross-Cut Paper Shredder, 5501801
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Newest Dell Inspiron 3511 Premium Laptop, 15.6″ Full HD Touchscreen, Intel Core i7-1165G7, 16GB RAM, 512GB PCIe SSD, Webcam, HDMI, Wi-Fi, Bluetooth, Windows 11 Home, Black
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.
