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Fellowes Plastic Combs – Round Back, 1/4 Inch, 100 Pack, Black (52366)
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Fellowes Microban Split Design Wireless Keyboard, Dark Gray – FEL9891503
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VIOTEK GNV27CB 165hz 27-Inch Curved Gaming Monitor | 1920x1080p w/ 3,000:1 Contrast | FreeSync | 1x DP, 1x HDMI, Speakers | VESA | 3 Years Zero Dead Pixels
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2020 Dell XPS 13 9310 Ultrabook: 11th Gen Core i7-1165G7, 32GB RAM, 1TB SSD, 13.4″ UHD+ Touch 500-Nit Display (3840 x 2400)
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Fellowes Thermal Laminating Pouches, ImageLast, Jam Free Letter Size, 3 Mil, 200 Pack (5244101)
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2021 Dell Inspiron 15 Laptop: Core i5-1035G1, 8GB RAM, 256GB SSD, 15.6″ Full HD Display, Windows 11
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Fellowes® Saturnâ„¢ 3i 125 12.5″ Laminator with Pouch Starter Kit, 4 1/8″H x 20 7/8″W x 5 3/4″D, Silver/Black
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Fellowes Office Suites Adjustable Foot Rest (8032201) , Black
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Dell XPS 9710 17″ 4K Ultra HD+ (3840 x 2400) Touchscreen Laptop – 11th Gen Intel Core i7-11800H up to 4.6GHz CPU, 64GB DDR4 RAM, 4TB PCIe SSD, GeForce RTX 3050, Windows 10 Pro
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Fellowes AeraMax 100 Air Purifier for Mold, Odors, Dust, Smoke, Allergens and Germs with True HEPA Filter and 4-Stage Purification – 9320301, White, Small
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[Windows 11 Home] 2021 Newest HP 17z Laptop, 17.3″ HD+ Screen, AMD Athlon Gold 3150U Processor, 8GB DDR4 RAM, 256GB PCIe SSD, Wi-Fi, Webcam, Zoom Meeting, HDMI, Black
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Fellowes® Halo 125 Laminator with Pouch Starter Kit, 12-1/2″ Width, White
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Fellowes 9175101 Gel Wrist Rest and Mouse Pad with Microban Product Protection – Graphite, 10.1 x 6.8 x 0.9 inches
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2022 HP 15.6 Inch FHD Laptop, Intel 11th Gen i3-1115G4 up to 4.1 GHz, 16GB DDR4 RAM, 512GB NVMe SSD, WiFi, Fingerprint Reader, Bluetooth, Webcam, Windows 10 Home S + T.F. Bundle
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Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.











