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HP 15.6″ FHD Laptop for Business & Student, AMD Ryzen 3 3250U 16GB RAM, 512GB SSD, AMD Radeon Graphics, HDMI, Webcam, Windows 10 w/Ghost Manta Accessories
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SAMSUNG 24″ CRG5 Curved Gaming Monitor, 144Hz, 4ms, Exclusive Gamer Settings, AMD Radeon FreeSync, Eye Saver Mode, 3000:1 Contrast Ratio, Black
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HP 13.5″ Elite Folio 2-in-1 Laptop (Wi-Fi + LTE)
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LG 27UL500-W 27-Inch UHD (3840 x 2160) IPS Monitor with Radeon Freesync Technology and HDR10, White
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HP 250 G8 15.6″ Notebook, Intel i3, 8GB Memory, 256GB SSD, Windows 10 Pro
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MSI 24″ FHD 1500R Curvature Non-Glare Super Narrow Bezel 1ms 1920 x 1080 144Hz Refresh Rate Tilt Adjustment FreeSync Curved Gaming Monitor (Optix G24C4), Black
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Dell Inspiron 15 3501 15.6 inch FHD i7 Laptop – Intel Core i7-1165G7, 16GB DDR4 RAM, 512GB SSD, Intel Iris Xe Graphics, Bluetooth 5.0, WiFi, HDMI, Windows 10 Home – Black
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HP Stream 11.6-inch HD Laptop, Intel Celeron N4000, 4 GB RAM, 32 GB eMMC, Windows 10 Home in S Mode with Office 365 Personal for 1 Year (11-ak0010nr, Royal Blue)
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ViewSonic VX1755 17 Inch 1080p Portable IPS Gaming Monitor with 144Hz, AMD FreeSync Premium, 2 Way Powered 60W USB C, Mini HDMI, and Built in Stand with Cover for Home and Esports
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LG 32UN880-B 32″ UltraFine Display Ergo UHD 4K IPS Display with HDR 10 Compatibility and USB Type-C Connectivity, Black
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Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.











