MAPED
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Maped 351100 Rubber Bands (Colored, 50gm)
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Maped Twist’n Flex Ruler 20cm MD-279210
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Maped Twist’n Flex Ruler 15cm MD-279110
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Maped 279010 Twist-n-Flex 12″ Ruler
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Maped 278611 12″ Kid Grip Ruler
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Maped 242519 RULER CRYSTAL 30CM CLEAR
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Maped 242130 Geometric Grip ruler
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Maped Freewriter Girly M222510 Fountain Pen
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Maped Pepper White 220201 Fountain Pen
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Maped Essentials Geometry Box 9 Pcs. Set (194609)
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Maped MD-194100 8 Piece Math Set
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Maped Colour Peps Colouring 24 Pencils 183224
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Maped Color peps 18 pencils 183218
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MAPED COLOR PEPS PENCILS SET 12 COLOR MD.183212
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Maped Kidi Cut 12 cm Scissors – Multicoloured
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Maped 119711 Ergo Fun Fancy Eraser
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Maped Pencil Eraser Pyramid 119511
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Maped Essentials 119459 – 9 Piece Geometry Kit
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Cutter Maped universal 9mm blister
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Maped Boogy 1 Hole Sharpener With Canister MD-063311
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Online store of household appliances and electronics
Then the question arises: where’s the content? Not there yet? That’s not so bad, there’s dummy copy to the rescue. But worse, what if the fish doesn’t fit in the can, the foot’s to big for the boot? Or to small? To short sentences, to many headings, images too large for the proposed design, or too small, or they fit in but it looks iffy for reasons.
A client that’s unhappy for a reason is a problem, a client that’s unhappy though he or her can’t quite put a finger on it is worse. Chances are there wasn’t collaboration, communication, and checkpoints, there wasn’t a process agreed upon or specified with the granularity required. It’s content strategy gone awry right from the start. If that’s what you think how bout the other way around? How can you evaluate content without design? No typography, no colors, no layout, no styles, all those things that convey the important signals that go beyond the mere textual, hierarchies of information, weight, emphasis, oblique stresses, priorities, all those subtle cues that also have visual and emotional appeal to the reader.
